Monday, December 28, 2009

How Did This SEO DIY Blog Come About???

I started this blog because I have met so many great small business owners here in the DMV area that understand the importance and value of SEO, but are just getting off their feet and do not have the budget needed to invest in an SEO consultant. One that truly inspired me to start this undertaking was my own uncle, Mark Gregory, owner and principal photographer at Gregory Fine Portraits. Like many of you, he knew as a small business owner he could not afford to neglect search engine optimization, but could not afford the range of prices that were thrown at him for SEO services (1k to 5k). So, like anyone would do with a niece in the SEO field, he would bombard me with questions every chance he got to really try and learn the basics of search marketing. That got me to thinking, how many other small business owners could benefit from some SEO Do-It-Yourself know-how? Depending on the size of your business (for instance, if you’re a mom-and-pop with one location), your level of commitment to online marketing, and your company lifestage, there are plenty of low-cost baby steps you can take for yourself, without any help from a third-party provider. I want to show you what those are. Thus, this blog was born.....

Caveat: Hiring a top-notch search consultant will almost always bring a positive ROI.